It can once again be free to lead the way in visual mapping software and set the benchmark by which all others will be tested. A Bright New FutureĪs I write this post today, MindManager has the opportunity to be released from its shackles. Thankfully, action was taken and now Mindjet MindManager has a new home and new parents to guide it into the future. These observations were from my own real world experiences and discussions as a partner whose business focus is 100% MindManager. Over time this neglect had taken its toll and MindManager was at risk of fading into the background, leaving the way clear for one of the many other mapping products to overtake it in terms of popularity. Subsequent major MindManager releases were looked on by some users as more akin to service pack releases and marketing in the MindManager brand appeared almost non-existent. In the years that followed Olympic’s MindManager sales declined and user discontent seemed to grow with each passing month. As the ink dried on the Spigit deal, the focus within Mindjet appeared to shift almost entirely to this new baby leaving MindManager cold and hungry in the corner. It seemed to me, and others, that Mindjet had lost their way and were struggling to find new opportunities and innovation in the MindManager space and as a result had decided it was time to find new products/solutions to secure company longevity. In the past few years, my experience has led me to conclude that MindManager suffered heavily when Mindjet acquired the Spigit solution back in September 2013. This acquisition will increase the MindManager user-base and open up Business Mapping to a new market that may be yet to discover the competitive advantage and benefits this awesome software enables. I can honestly say I am genuinely excited and optimistic about the possible opportunities this new ownership could bring to the brand and the partners who have maintained a loyal support for Mindjet, MindManager and its user-base for many years. ![]() This is fantastic news to me and I am sure there will be many other Mindjet Partners that will feel the same. ![]() However, what has actually transpired is that Spigit has sold the Mindjet/MindManager brands and business to Corel for an “undisclosed sum”. In my mind, I suspected that Mindjet would do this to position Spigit for the sale. This event from April last year signaled to me that there could be a desire or need to position one of them for sale and separating the two enabled a clear understanding of the financials for each. Corel of course are famous for their graphics software, CorelDraw, as well as many other graphic and video based applications and that blast from the past, WordPerfect, now offered as a lite office suite.Īs a Mindjet partner and business associate for more than 16 years, I had suspected that something was “in the wind” when the MindManager and Spigit products were separated into two distinct business divisions. The tectonic plates have shifted again! There has been an Earth shattering announcement this week and if you are a dedicated follower of all things Mindjet/MindManager you will already know that the worlds leading mapping software has been acquired by the Corel Corporation.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |